Mopar has announced its lineup of “Top Tech” and “Top Advisor” award recipients, recognizing 100 technicians and 30 service advisors out of a pool of 35,000 candidates across the country. 

“When it comes to customer retention, no one is more important than our dealership technicians and service advisors,” said Steve Beahm, Head of Parts and Service (Mopar) and Passenger Car Brands, FCA – North America. “As new automotive technology continues to develop at a fast pace, it’s critical to recruit new talent and retain top performers. The Mopar ‘Top Tech’ and ‘Top Advisor’ programs help us identify and recognize key talent, so we can take care of today’s customers while getting ready to meet the technological challenges of tomorrow.”

A group of the winners were recently awarded to a tour of FCA US LLC headquarters in Auburn Hills, a visit to the North American International Auto Show in Detroit and an awards ceremony.

For the first time, service advisors were also included. Service survey scores and survey volume returned in relation to peers were the criteria used to determine the 30 elite service advisors.

Award-winning technicians were also awarded a Snap-On tool cart, a Snap-On cordless reciprocating saw and a set of wrenches engraved with the winner’s name. Service advisors took home a Mopar Shinola watch.