Memphis, TN – Xceleration Media Group® (XceleratinMedia.com), a leading
automotive aftermarket multi-channel media
company, announced continued expansion of ts staff by hiring industry veteran John Nichols. Nichols will assume the role of Publisher, concentrating on sales and distribution of the Xceleration Media properties.
In making the announcement, Director of Operations Shawn Bremerton was confident in the decision to hire Nichols.
“John is an industry veteran who understands the automotive marketplace and has the resumè to back it up,” Brereton said. “We are excited to have someone of John’s pedigree and experience leading the charge when it comes to getting our message to the masses. Having him in this role will not only solidify the foundation we have laid, but will allow us to continue to build upward as we grow.”
A veteran of the Air Force, Nichols received his MBA in Marketing and Finance from the University of Louisiana-Lafayette. He started his automotive publishing career with Dobbs Publishing as Sales and Marketing Manager for such publications as Mustang Monthly, SuperFords, Corvette Fever, Mopar Muscle, MuscleCar Review, Chevy Truck, and JP Magazine.
He was also Publisher for Amos Automotive Publishing — helping launch and grow Cars & Parts, Corvette Enthusiast, Mustang Enthusiast, Musclecar Enthusiast, Pontiac Enthusiast, Chevy Enthusiast, and Auto Enthusiast magazines. His experience in all aspects of media for the automotive industry — including print, digital, web, social, and video — make him a great fit for Xceleration Media’s broad offerings to the aftermarket. Although he has spent the last two years as Sales and Marketing Manager for Heacock Insurance, he has maintained many contacts forged through his years of dedication within the industry.
Nichols was excited about the opportunity to join the already-talented Xceleration Media team and help build on the momentum the brand has gained within its first two years of operation.
“I am excited to be a part of the Xceleration Media Group,” Nichols said. “The team is comprised of talented automotive industry professionals, and I feel honored to be a member of this exclusive group. My love for cars, the automotive industry, and all the people involved, makes this my dream endeavor.”
Nichols is set to start his new endeavor in mid-June.